Just recently, Google has intensified, yet again, its campaign against web spam. Matt Cutts, the tech giant’s distinguished engineer, has announced over the weekend that the latest Penguin algorithm is now live. Cutts posted the news on his personal Twitter account, saying that the latest update now affects 1% of searches. Penguin was initially launched […]
Being on social media is so much more than having fans or followers. It’s about people connecting, establishing and maintaining relationships, adding value to each others’ lives and building engaged online communities. Social media is social and it’s important to focus on your audience. What do they want to know about? Are they having any […]
Google marked its 15th anniversary by announcing one of the biggest algorithm updates the tech giant has made in years. Named Hummingbird, the new search algorithm is designed to be more precise and to provide users with faster query results. It is also based more on semantic search, focusing on user intent versus individual search […]
I don’t usually post personal prose but lately I have been reflecting on why I do what I do and what real benefit it has for my clients. I try to use what knowledge I glean to develop and improve the products and services I provide, and to make my own business stronger. I’d like […]
Google+ has introduced yet another tool that will definitely benefit many bloggers and writers across the world. With the new update, bloggers and content creators can now embed public posts on other sites. This can be quite useful for those who wish to add more depth to their web documents by using comments or updates […]
Using Facebook for business as another means of marketing your brand requires careful planning and a thorough understanding of the website itself. Here are 4 tips to help you effectively use Facebook for Business 1. Identify Your Audience When launching your brand’s Facebook business page, it’s important to know who your customer is. Take some […]
DropBox is currently one of the most widely used cloud platforms out there, even keeping up with giant competitors like Microsoft, Google and Amazon. DropBox has also become a vital part of running an enterprise, which is actually no surprise since its customer base is made up of over two million businesses from around the […]
Outsourcing can be extremely beneficial for small businesses from the very beginning. Owning and operating your own small business takes a large amount of focus, and there’s no room for distractions. Focusing on small tasks like bookkeeping, social media management and web design jeopardizes that much needed focus. Even though you might think you’re the […]
Counterize WordPress Plugin is a counter and statistics plugin for WordPress that doesn’t use external libraries and I have installed it on a few client websites this week with great results. The installation of the plugin if you have a WordPress website takes exactly 2 minutes and the reporting dashboard is fabulous! Features Hourly, daily, […]
With Google, searching for your photos has never been easier. Just recently, the search engine giant has introduced a new feature that allows users to quickly and conveniently find their pictures hosted in Google+ Photos. As you may know, it can be quite a pain to find specific photographs if you have hundreds of them […]
With Google’s latest Penguin update, many small businesses are expected to give their SEO strategies an overhaul. Just recently, the search engine has rolled Penguin 2.0, which seeks to reduce “web spam.” Google Engineer Matt Cutts said the latest update can have a bigger impact on web spam as it features a brand new generation […]
You can improve nearly every aspect of your business if you know how to get ahead of your competitors. In the end, developing a competitive edge in business is about cultivating a sure-fire strategy for having the upper hand over the competition. Part of developing a competitive edge involves creating, managing and exploiting skills and […]