7 x Tips for Profitable & Successful Marketing Automation
When it comes to running a successful business and growing beyond a given point; you will hear that “Automation” is critical. As a Marketing Mentor, I have been very lucky to work with thousands of Business Owners over the years and have seen many businesses stagnate, grow and also re-emerge after being dormant. When it […]
Want to live off your business, not for it?
Often, small business owners come to us saying “I’m over it, I want to sell up”. But the first thing they want to know of course is how much they can get for the business – and whether it will be enough to allow them to live the life they want. The value of the […]
Beat Dreaded Jetlag on Your Next Business Trip!
There is nothing worse than heading on a big business trip only to be struck by jetlag when you’re needed at important meetings to promote your brand. However there are tips you can take to lessen the chance of letting jetlag affect your trip. Next time you have a major business trip on the cards […]
Feng Shui in the Office
These days, organisations look at their work environments differently than say thirty years ago. Whilst there are still people that don’t fully understand the principles of good design, energy flow and harmony within a work environment, Feng Shui is now becoming more main stream in workplace design and getting stronger by the day as companies […]
Defining Google AdWords Goals and Tracking Key PPC Metrics
If achieving Google AdWords success is one of your objectives this 2015, then you should know how to define and track your PPC campaigns. According to experts, Google advertisers are set to profit heavily from AdWords advertisements this year. So if you want to get a bigger piece of the profit pie, you should know […]
3 New Year Resolutions for Small Business Owners Ready for a Fresh Start
The New Year is upon us! We’ve had time to rest and reflect on what we achieved in 2014 and plan for what lies ahead in 2015. Setting goals in the New Year keeps us focussed and motivated now that January is in full swing I’ve always thought affirmative resolutionskick everything off on a positive […]
What do You do when the Shit Hits the Fan?
Business Contingencies for the Discerning Entrepreneur. The past few weeks have been a nightmare for me. One thing that I’ve learned is that life happens, it waits for no man, and it has impeccable timing. Rewind to 3 weeks ago when the boss lady goes on holiday to Hawaii and leaves Virtual Elves in my […]
Google Confirms Penguin 3.0 Update
After weeks of speculation, Google confirmed that it has launched an update to its search algorithm. Just recently, the tech giant confirmed an update on Google Penguin, marking the first time it updated its Penguin algorithm in over a year. In a post on Google+, engineer Pierre Far confirmed Google’s latest move, saying that Penguin […]
What Scares you about Outsourcing?
Well, I must say I enjoyed Halloween immensely this year! You only had to see the excitement and joy of the children all decked out in their finery to really get into the spirit of trick or treating. And some of those costumes were pretty spooky! I know my kids weren’t too keen on going […]