Improve collaboration and accessibility with cloud based systems. Our guide provides insights and recommendations to help you leverage cloud technology.
Now that Google’s Panda is part of its core algorithm, businesses, especially small and local enterprises, need to up their content game. Because the search giant has shifted its attention to ensuring that web users have access to useful and excellent online content, it is vital for brands and businesses to provide their audience with […]
Do you run a business and are you wondering how you can attract more customers or readers? Well of course, you already know that having a website is the number one requirement if you want to attract people through the internet. And investing in an online marketing expert to give you a nice website design […]
Business today requires entrepreneurs to use social media tools in the promotion of their products and services globally. Gone are the days of waiting for clients to come to a physical store to make a purchase. Today, the majority of business owners have social sites to promote and sell their wares. Virtual stores have become […]
To determine if what you are offering is relevant to the information a searcher is looking for, it’s important to understand that it’s not only the content of your site that Google’s search spiders crawl. Believe it or not, the search giant also takes your site’s URLs into consideration. As such, no matter what kind […]
We love to take pictures. We take a snapshot of the places we went to, the people we love, and even the food we eat. With the advent of camera phones, it is so much easier to take pictures nowadays. The only problem is the memory storage — but not anymore. Google have introduced an […]
Picture this scenario: you’ve just drafted up an email chock full of sensitive information, but in your tired and overworked state you send it to the wrong person! Or better yet, you’re raving to your best friend about your latest man-crush. But instead of sending the text to your friend, you accidentally send it to […]
The search giant Google has an autocomplete service that tries to predict your search even before you’ve finished with typing. This has become very convenient for users since it already suggests possible queries, which saves time. For businesses, this has been a valuable tool to see what phrases are being searched the most, for their […]
If achieving Google AdWords success is one of your objectives this 2015, then you should know how to define and track your PPC campaigns. According to experts, Google advertisers are set to profit heavily from AdWords advertisements this year. So if you want to get a bigger piece of the profit pie, you should know […]
Business Contingencies for the Discerning Entrepreneur. The past few weeks have been a nightmare for me. One thing that I’ve learned is that life happens, it waits for no man, and it has impeccable timing. Rewind to 3 weeks ago when the boss lady goes on holiday to Hawaii and leaves Virtual Elves in my […]
After weeks of speculation, Google confirmed that it has launched an update to its search algorithm. Just recently, the tech giant confirmed an update on Google Penguin, marking the first time it updated its Penguin algorithm in over a year. In a post on Google+, engineer Pierre Far confirmed Google’s latest move, saying that Penguin […]
Webmasters and business owners beware. If you are hosting music, movies, and other pieces of online content that are copyright-protected on your site, make sure you take them down before Google catches you. The tech giant announced that it will release a new update on its filtering system to help weed out online piracy this […]
Are you familiar with the algorithm updates of Google? Have you heard of Penguin, Panda, Knowledge Graph, Hummingbird, and Pigeon? Unless you are a seasoned search engine optimisation or SEO professional, you might not be extremely familiar with the most important aspects of Google’s numerous algorithm updates. If you want to know more about the […]