Productivity

Debunking Remote Work Myths and Embracing the Future of Work

Remote work myths should have been disproven by now. Afterall, we live in an era when approximately 52% of employed adults worldwide work from home. Yet myths still persist despite being mostly unfounded and hilariously tainted by Google images of casually dressed people lounging in bed and working on their laptops. On the contrary, there […]

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Ultimate Digital Marketing Trends in 2021

It’s the new year and there are exciting, new marketing trends to watch out for. In the past, we watched the industry change incrementally, shaped by advances in technology and by financial and geopolitical influences. However, the year 2020 has changed the marketing landscape in leaps and bounds. We not only had a global pandemic

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holiday campaign

Maximise Holiday Campaign with Your Virtual Assistant Help

It’s the most wonderful time of the year – and the perfect time for business to capitalise on a well executed holiday campaign. Historically speaking, the highest sales spikes occur around the Christmas season. In this pandemic era however, a shift in consumer behaviour is evident. A lot of people are turning to online purchases

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delegating-tasks

Get More Productive By Doing Less: Delegated Authority

Let me introduce the concept of ‘delegated authority’ which is a useful skill for leaders to have. It is the principle behind the process of transferring responsibility for a task to another person. This process sounds simple enough and is a very practical solution for the overworked and overwhelmed, right? Then why do many entrepreneurs have such an extremely hard time delegating work?

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5 Most Effective Email Marketing Tools for Small Businesses

What is email marketing used for? Email marketing is used for sending a commercial message to a group of people via email. Basically, all emails sent to potential customers can be considered email marketing. Email marketing includes sending promotional messages, advertisements, catalogues, special offers, and other business acquisition materials through email.

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Delegate These 7 Tasks To Your Virtual Personal Assistant

There’s no doubt that a virtual assistant can give your business added value. With the sheer amount of work business owners accomplish by themselves everyday, the support of a virtual assistant could indeed prove to be extremely valuable.  But what is a virtual assistant? A virtual assistant or VA is an independent contractor who works

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Difference Between a Freelancer and Virtual Assistant

What’s it like to be a freelancer and virtual assistant in this day and age? The global pandemic has caused countries to lockdown and impose self-quarantine over its citizens. Due to this, most people are unable to go to the office. Thankfully, you don’t have to be at the office to do work. There are

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