Master the art of systemising your business for maximum efficiency and productivity. Our guide offers step-by-step instructions and expert advice.
What is email marketing used for? Email marketing is used for sending a commercial message to a group of people via email. Basically, all emails sent to potential customers can be considered email marketing. Email marketing includes sending promotional messages, advertisements, catalogues, special offers, and other business acquisition materials through email.
Failing to plan your social media marketing activities efficiently will result in a lot of time wasted. If you are a social media manager, the task of coming up with ideas and then curating and creating posts for your social media marketing plan is already a time consuming activity. But if you have multiple businesses […]
Working From Home? One of the challenges of working from home is controlling clutter in our home office. This is why most of us opt to digitise the bulk of our paperwork. During this time when almost everything is digital, there is very little reason to see clutter on your desk. But every so often, […]
As a business owner, you’re likely to be the one wearing all the hats. That’s perfectly fine when you’re bootstrapping operations or just starting out. However, as your business begins to scale, you might find yourself spending the best part of the day doing repetitive tasks just to keep the business running. You should know […]
In order to achieve your business goals, you have to hire the right people to do the right tasks. Notice the emphasis on the word right? That’s because business owners, especially those who own microbusinesses, can easily be caught up in the dilemma of trying to do the job of one team. While business owners […]
Starting a new business is both exhilarating and scary, but it is also one of the most rewarding things you can do.Whether you’re an entrepreneur already or working towards it, nothing should prevent you from going after your dreams of running your own business.Anyone who thinks starting a business is easy is kidding themselves! It’s […]
Nothing is permanent in this world except for change. Internet marketers and SEO practitioners probably know this better than anyone. With the ever-changing online landscape and with Google constantly tweaking and improving its search algorithms, these people should keep themselves updated so they can easily keep up with these many minor and sometimes major online […]
Whenever you embark on a new business venture it’s important to keep your expectations in check. It’s so easy to get carried away in the magic of a moment, believing that a new team member, a new project or a new partnership might be a life changing development for your business When anticipations are high […]
So the Christmas decorations have been packed away and we’ve all recovered from our New Year celebrations. Now the time has come to dust off our keyboards and meet 2017 head on! There are a number of areas in modern small businesses that, while crucial to growth, are often overlooked. There have been amazing leaps […]
Understand the Risks of using Copyrighted Images in your Business Visual media is a useful way to quickly grab your audience’s attention. A recent study has illustrated that image posts receive 120-180% more engagement than text based posts.[1] Whether you’re using a photograph on your blog or a graphic on social media, it’s well known […]
Content Marketing is a term that covers a variety of marketing techniques involved in the creation and sharing of content that gives value to your audience, and in turn helps win over prospects and new clients. It’s a great way to build relationships online, showcase your brand and set you up as a thought leader […]
Being chained to your desk every day can definitely sap motivation. It’s nice to have the freedom to be able to take your work on the road, check emails when you’re in transit and keep abreast of things while enjoying a cup of joe at your local coffee shop. This is all part of that […]