Nothing is permanent in this world except for change. Internet marketers and SEO practitioners probably know this better than anyone. With the ever-changing online landscape and with Google constantly tweaking and improving its search algorithms, these people should keep themselves updated so they can easily keep up with these many minor and sometimes major online […]
Whenever you embark on a new business venture it’s important to keep your expectations in check. It’s so easy to get carried away in the magic of a moment, believing that a new team member, a new project or a new partnership might be a life changing development for your business When anticipations are high […]
So the Christmas decorations have been packed away and we’ve all recovered from our New Year celebrations. Now the time has come to dust off our keyboards and meet 2017 head on! There are a number of areas in modern small businesses that, while crucial to growth, are often overlooked. There have been amazing leaps […]
Understand the Risks of using Copyrighted Images in your Business Visual media is a useful way to quickly grab your audience’s attention. A recent study has illustrated that image posts receive 120-180% more engagement than text based posts.[1] Whether you’re using a photograph on your blog or a graphic on social media, it’s well known […]
Content Marketing is a term that covers a variety of marketing techniques involved in the creation and sharing of content that gives value to your audience, and in turn helps win over prospects and new clients. It’s a great way to build relationships online, showcase your brand and set you up as a thought leader […]
The market for Virtual Assistants and offshore business support is booming. In the past 3 years there has been a 95% increase in demand for Virtual Assistant services. VA’s can be a cost effective, flexible solution when you need to take your business to the next level. So why are small businesses holding back from […]
Being chained to your desk every day can definitely sap motivation. It’s nice to have the freedom to be able to take your work on the road, check emails when you’re in transit and keep abreast of things while enjoying a cup of joe at your local coffee shop. This is all part of that […]
Do you often fall victim to those days where you’re scrambling around jumping from one task to the next without finishing any of them? Do you lose sleep over deadlines that have arrived ‘all of a sudden’? Do you waste time cruising through emails a hundred times a day, answering random queries from one client […]
To rank on Google, you should have a well-crafted digital marketing campaign. But before you start developing your digital marketing strategies, you must know exactly who your target audience is. According to Mindy Weinstein, founder and president of Market Mindshift, a digital marketing agency based in the U.S., the crux of a good online marketing […]
When I was first starting out building my own business I had this idea in my head that in order to operate on a shoestring budget I needed to do everything myself. Building a support team took time and money, and was really only something you could do once you’d hit the big time and […]
Have you tried every SEO and keyword strategy you know, but you’re still not hitting your target? Tom Smith, search and data consultant at Zazzle Media, a digital marketing company based in the UK, offers a number of quick fixes to help ensure that your site is being properly crawled by Google and getting good […]
Your business is your baby. You want to nurture it, help it grow and be the very best business it can be. At any given time an industrious entrepreneur will be strategizing innovative ways to develop products and services while simultaneously keeping operations running smoothly, making sure clients are happy and also relentlessly seeking new […]