google updates

How to Avoid Common Google Hummingbird Mistakes

It has been six months since Google has released its Hummingbird update to celebrate its 15th anniversary. However, it seems that there are website owners and SEO practitioners who still don’t get what this crucial search algorithm update is all about. As a result, many of these people are making mistakes that are dragging their …

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Google Algorithm: Soft on Small Businesses, Tough on Ad Spammers

Search giant Google has undertaken various changes in its search algorithm during this year’s first quarter, including updates that will help small businesses and harm websites that feature too many ads. Google’s Panda to Care for [Business] Cubs Matt Cutts, Google’s head of search spam, revealed during the Search Marketing Expo in March that the …

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How to Improve Your Google AdWords Ad Copies to Get More Conversions

It is no secret that Google has made several tweaks to its Google AdWords platform. In 2013 alone, the tech giant released several updates, like the RLSAs or remarketing list for search ads, in-market targeting, and enhanced site links, to help businesses and advertisers improve their PPC strategies. However, these updates won’t do you any …

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Google Removes Millions of Bad Ads – Super SEO Saturday

It is no secret that Google is cracking down on websites that uses bad SEO practices. But apparently, the tech giant is also stepping up its campaign against advertisers who are using unacceptable advertising tactics and strategies. Just recently, Google reported that it has removed more than 300 million bad ads over the past 12 …

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Google Introduces New Updates for AdWords, Places – Super SEO Saturday

If you’re using Google services to promote your business online, then pay attention because the tech giant has made two major changes this week. First stop: Google AdWords. Apparently, Google has introduced CPM bidding by viewable impressions just recently. Kim Clinkunbroomer of Philly Marketing Labs first noticed the update on Google Adwords this week. Before, …

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Google Updates AdWords Ad Rank Algorithm – Super Saturday SEO

Google AdWords is one of the online marketing tools that are being used by many businesses to drive traffic to their sites nowadays. Because Google is one place where most people go to find stuff online, many business owners find it a must to advertise on a platform that attracts millions of users every day. …

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