Let Go And Let Your Virtual Assistant Do The Work

Congratulations! Now that your business is growing and thriving, you might need some delegating tips in order for you to scale. But first, let’s talk about why letting go and learning how to delegate tasks is an important skill for entrepreneurs. 

In a budding business, the business owner often wears all the hats, especially those who single handedly built the business from the ground up. This sense of ownership and expertise make it hard for them to delegate work. Most entrepreneurs feel that no one knows the business better than they do and fear that delegating work would produce less than satisfactory results. But don’t worry, here are

3 delegating tips that every business owner can adopt:

1. Let it go

The first hurdle of any business owner is the need to let go of control. Kristy explains this beautifully in her guest episode ‘Working In Your Zone of Genius” on the Potential Psychology podcast. Yes, as a business owner, you can do all the tasks. But, you have to acknowledge that your expertise and your time is valuable and is better spent focusing on areas where you can get better value for them. Matching people to tasks is an age-old problem in company building. This is where virtual assistant services come in. VA services take the guesswork out of matching skills and talent vs business needs. You can be sure that the VA recommended to you has the competencies to tackle the delegated task. With the help of virtual assistant services, you can be sure that your VA is someone who has the right blend of talent, skills, and passion to take over the delegated task.

2. Find your “Zone of Genius”

Your “zone of genius” are activities that energise you. These are the areas where you find yourself most productive. These are the areas of your business that:

  1. You innately excel at
  2. You have the skills and competencies for
  3. You enjoy doing and gets you into a state of flow

Once you find your “zone of genius,” you can delegate the rest of the work to other specialists. This means finding other people whose “zone of genius,” while different from yours, aligns with what the business needs in order to achieve its goals. Which brings us to the next tip…

3. Play to other people’s strengths

You have to acknowledge that there are tasks that other people can do better and faster than you. As the owner of a growing business, your time is best spent on activities that will help it grow. This usually entails networking, outreach, and management. No one can sell the business better than you can. So, these activities ensure that your business continues to grow and scale. But there are other things that keep the business process running. And these are the activities you should delegate in order for you to concentrate on your area of expertise. Take a look at the following and see which tasks you can delegate to a specialist:

  • Data entry
  • Website management
  • Marketing
  • Store management
  • Social media management
  • Content creation
  • Research
  • Video editing
  • Graphic/Digital Design Services
  • Virtual Receptionist Services
  • Personal Admin
  • Bookkeeping
  • Podcast production
  • And a lot more!

Once you identify which areas of the business you need help with, you can delegate the task/s to your VA. Talk to us about getting a specialist VA in these areas. Book a discovery call today.

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