For those who are using Google AdWords to generate traffic for their site, the tech giant has recently made two important announcements. First, it is retiring an AdWords metric that has been around for the last 15 years. Second, Google has m...
A Small Business’s Guide to Choosing the Best Domain Name
If you’re a small business trying to make your mark on the Internet, it’s important that you choose your domain name well. Click To Tweet After all, it is one of the factors that Google considers to determine if your site is rele...
How to Solve Common Problems with Mobile SEO
As there are more people using mobile devices to surf the Internet and with Google announcing it will use a site’s mobile responsiveness as a ranking factor, it’s very important for small businesses to ensure that their respectiv...
Common SEO Mistakes E-Commerce Sites Should Avoid
These days, selling products online can be tough. Apart from the fact that you have to deal with numerous competitors, you also have to ensure that your site is optimised for search engines. According to VWO.com, SEO or search engine optimis...
Bridge the Gap with Your Virtual Team Part 5
I recently read a fantastic article on HubSpot about the 7 Deadly Disadvantages of Working from Home. I was drawn to this article because it so perfectly encapsulated some of the concerns that my clients have when they are considering workin...
5 Key Points Business Owners Should Know about Local SEO in 2016
Local SEO is crucial for small businesses as it helps them attract customers and generate profits. It makes your business more accessible and easier to find, regardless of whether you have a traditional brick and mortar store or not. But how...
Bridge the Gap with Your Virtual Team Part 4
I recently read a fantastic article on HubSpot about the 7 Deadly Disadvantages of Working from Home. I was drawn to this article because it so perfectly encapsulated some of the concerns that my clients have when they are considering workin...
Bridge the Gap with Your Virtual Team Part 3
I recently read a fantastic article on HubSpot about the 7 Deadly Disadvantages of Working from Home. I was drawn to this article because it so perfectly encapsulated some of the concerns that my clients have when they are considering workin...
Bridge the Gap with Your Virtual Team – Part 2
I recently read a fantastic article on HubSpot about the 7 Deadly Disadvantages of Working from Home. I was drawn to this article because it so perfectly encapsulated some of the concerns that my clients have when they are considering workin...
Bigger and Better Google AdWords Coming Your Way
If you have been using Google AdWords to promote your site or attract more customers, the tech giant has excellent news for you. Just recently, Google announced that it will increase AdWords’ ad text limits to twice its current size. W...
Bridge the Gap with Your Virtual Team – Part 1
I recently read a fantastic article on HubSpot about the 7 Deadly Disadvantages of Working from Home. I was drawn to this article because it so perfectly encapsulated some of the concerns that my clients have when they are considering workin...
Should You Add More Characters to Your Title Tag?
Over the last few weeks, Google has been looking into changing the width of the left-hand column. Reports said that the tech giant is conducting some tests to expand containers from 512 pixels to 600 pixels. Google has also increased the len...