Cloud Based Systems

Virtual Experiences Made Real with Google and GoPro Partnership

With Siri, 3D glasses and other mobile application that promotes simulation, virtual reality is coming more and more real to people especially in this modern day and age. Never have we imagined that on the tip of our fingers could lie an amazing possibility of watching, smelling, hearing and feeling anything as real as it …

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Using Google Annotations to Keep Track of Website Updates and Events

As the saying goes, “Nothing is permanent in this world except for change.” This couldn’t be truer in the online world. The web is changing everyday and as an Internet marketer or a webmaster, you should learn to adapt and keep up with these changes to ensure the success of your digital marketing campaigns. However, …

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Did Google Launch a “Phantom” Update Targeting How-to Content?

Several weeks after Google released its “mobilegeddon” update, it looks like the tech giant has rolled out another search algorithm update. This time, however, it is reportedly targeting websites that publish “how to” content online. US-based news site NBC reported that Google might have unleashed an undisclosed “phantom” algorithm update. HubPages, a collection of more …

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How to Optimise Your Web Content for Google’s ‘Mobilegeddon’ Update

As Google finally rolled out its latest search algorithm update that favours mobile-friendly websites, webmasters and search marketers are doing their best to ensure that their respective sites are able to cash in on the benefits of Google’s latest move. But aside from improving web design and making it more mobile-friendly, it is also equally …

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“Near Me” Searches Growing in Popularity, Google Says

To succeed in search marketing, it is very important that you know what keywords internet users are using to find information online. Fortunately, Google has given online marketers an idea of the sort of keywords people are using to find goods and services. According to Matt Lawson, director of search ads marketing at Google, “near …

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Before You Panic, Here Are the Things You Need to Know about Google’s ‘Truth Algorithm’ First

Just recently, Google released a research paper that describes the method of scoring web documents according to the accuracy of facts. Called “Knowledge-Based Trust,” (KBT) many online experts refer to it as the “Truth Algorithm,” which is said to be a new method being used by Google to assign a Trust Score to help reduce …

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Google’s New Algorithm Update to Benefit Mobile-Friendly Sites

Is your website optimised for various mobile devices? If not, it’s time to get cracking. Google recently announced that it will launch an algorithm update on April 21, 2015. The update is set to benefit websites and online business owners with mobile-friendly online spaces. “Starting April 21, we will be expanding our use of mobile-friendliness …

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How to Eliminate Backlink Problems to Get Better Google Rankings

If your site is still not ranking on Google despite constantly working on and improving your SEO strategy, then you might be having some problems with your backlinks. What should you do to eliminate this issue? Adam Stetzer, president and co-founder of HubShout, offers some simple solutions on how you can address this problem. Gather …

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‘Markers’ That Can Help Improve Your Site’s Google Search Rankings

With stiff online competition these days, it can be quite a challenge to be seen and heard by search engines and, of course, your target audience. However, there are “markers” that you can utilise to make it much easier for Google and your target market to see your website. According to Rohan Ayyar of India-based …

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